We are now one step closer to Governmental control of the internet

World wide web map
World Wide Web Map

Before I start this post proper, I am not a conspiracy theorist, neither am I paranoid, even if they really are after me.

I simply want to make this situation crystal clear.

Unless you have been living on Mars, or never use the internet, you will have heard about a new European regulation which comes into full force on the 25th of this month, May 2018, called GDPR, (General Data Protection Regulation).

I have blogged about this in the past, most notably way back in December 2017, https://wp.me/p5nj7r-1fK and notified people of the huge effect this would have on ALL of us when it came into force this year.

Of course, the 28-member states of the European Union: Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Italy, Ireland, Latvia, Lithuania, Luxembourg, Malta, the Netherlands, Poland, Portugal, Romania, Spain, Slovakia, Slovenia, Sweden and the United Kingdom, would all deny, collectively and individually, that GDRP is yet another step in the global creep towards state control of the Web.

But they would say that, wouldn’t they?

I am sure many, if not all of you, have heard about ‘The Monkey, Banana & Water experiment’ even if you are not familiar with the details.

It is a modern-day fable which was inspired, in part, by the experiments of G.R. Stephenson, found in “Cultural acquisition of a specific learned response among rhesus monkeys” as well as certain experiments with chimpanzees conducted by Wolfgang Kohler in the 1920s. Over the years, it was pieced together to form the urban legend as it now stands.

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The tale goes something like this;

Start with a cage containing five monkeys.

Inside the cage hang a banana on a string from the top, then place a set of stairs under the banana.

Before long one of the monkeys will go to the stairs and climb toward the banana.

As soon as that monkey touches the stairs, spray ALL the monkeys with cold water. After a while another monkey will attempt to climb the stairs, with the same result, ALL the monkeys are sprayed with cold water.

Pretty soon, when another monkey tries to climb the stairs, the other monkeys will prevent it.

Now, dispose of cold water and remove one monkey from the cage and replace it with a new one.

The new monkey will see the banana and attempt to climb the stairs.

To this monkey’s shock, all the other monkeys beat the crap out of him as soon as he tries to scale the steps.

After a second attempt and another attack, the new monkey knows if he tries to climb the stairs he will be assaulted.

Next, remove another of the original five monkeys, replacing it with a new one.

The newcomer goes to the stairs and is attacked. The previous newcomer takes part in the punishment, with enthusiasm, because he is now part of the “team”.

Then, replace a third original monkey with a new one, followed by the fourth, then the fifth.

Each time the newest monkey takes to the stairs, he is attacked.

Now, the monkeys who are beating up the newcomer have no idea why they were not permitted to climb the stairs.

Neither do they know why they are participating in the beating of the newest monkey.

Finally, having replaced all the original monkeys, none of the remaining monkeys will have ever been sprayed with cold water.

Nevertheless, not one of the monkeys will try to climb the stairway for the banana.

“Why,” you ask?

Because in their minds that is the way it has always been.

This, my friends, is how Governments operate, therefore we collectively accept these new rules with little resistance.Gatso_2225649c

MORE…

Take the introduction of ‘Speed Cameras’ in the UK. When first introduced they were called such.

The backlash of public opinion and media comments such as ‘Big Brother’ & ‘Nanny state’ along with vandalism and destruction of many of the ‘Gastco’ machines gave Government cause for a re-think.

In the year 2000, the system allowed local authorities to receive a percentage of revenue from their cameras. Local police and councils joined forces to form safety camera partnerships, picking out sites which the government would then fund.

Gatso camera numbers multiplied from 1,600 in 2000 to 4,737 in 2007

This caused another media frenzy and more arbitrary destruction, with the added claim these cameras were purely a revenue raising machine which bore no relation to road safety.

Anti-camera groups reacted by becoming more militant.

This was when the Government’s message changed from calling them ‘Speed Cameras’ to Safety Cameras’ and trotting out the know well-known mantra ” “It’s not about the fines or making money, but about reducing fatalities and injuries.”

Once this mantra became established ‘pressure’ groups of local citizens joined with the Government to install more ‘safety cameras’ as they were now ‘good’ for us. The revenue and money-making issues seemed to evaporate with this new dawn.

Since then Gatso have made way for the ‘Average Speed Camera’ and soon, not yet officially announced, the ‘tyre tread depth Cam’, that’s ‘tire’ for my American readers.

These cameras are embedded into the road surface and, with the aid of Lasers, that’s ‘Lazer’ in Americanese, The Treadcam reads if a car or truck that passes over it has sufficient tread depth.

Aside from just measuring the tyre tread depth, the device can also determine tyre wear patterns, tyre pressure, the tyre type and the axle load, at a cost of £43,000 pounds each, these machines will have to ‘earn their keep’.

But is anyone complaining, no, because we are all monkeys now and your Government knows this.

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Which brings me back to GDPR, the new rules… read LAW introduced by the 28 Eurostates but, because of its far-reaching regulations affects just about everybody in every country worldwide.

Of course, YOUR countries own Government(s) could reject GDRP outright, but then that would set back their part of total internet control too.

THIS IS WHY.

Recent history has made it clear any direct attempt of any government to ‘take over’ the internet/world wide web would be met with much hostile resistance.

So, this is what is happening, this is the reason why no Government outside of the European Union is opposing GDRP.

QUOTE…

“Unable to directly regulate the Net, it has become necessary to curtail, under various guises, the ability for the common man to exploit the internet’s capabilities.”

GDRP is ‘for your protection and privacy’ just as Speed… sorry… Safety Cameras are for your protection and safety.

Sound familiar?

Imagine you have a car which you enjoy driving, only the government wants to control where, when and how you drive it.

Now, they cannot have an official sat next to you all the time and they can’t take it from you, so they make you pay a ‘Tax’ to use it on a road. Even so, they charge you more to drive on certain roads by way of a toll.

Then they insist on a Government test every year to ensure your car works. They make you insure the vehicle, so they can raise more revenue by way of tax on tour premiums.

Further taxation and duties become payable on the fuel you use.

Very soon pleasure driving is a thing of the past, you now only use your vehicle when it is necessary, and you have a much smaller vehicle because it is cheaper to run and maintain.

So, without touching your car the Government has controlled what type of vehicle you have when you drive it and where.

GDRP has taken us one step closer to Governmental control of the internet.

Because to control the Web there is no need to touch the Web, just everything and everyone around it, to stifle its reach and its use, to regulate everything associated with it.

What’s more, nobody will complain as it will all be for ‘our own good’.

Anyway, as those monkeys will tell you, “It’s always been this way”.

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Like I said at the start of this post, I am not a conspiracy theorist, neither am I paranoid, even if they are really after me or control of the interweb.

Believe me, after all, I am an author.


Thank you for reading this post.

I hope you found this post both informative and entertaining, but not as entertaining as my fictional stories you can find on my own website, which is not, as yet, under the control or domination of one or more collective Governments.

Take a look http://bit.ly/paulswebsite, while you still have the freedom to browse around at your leisure.

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Bucking the trend (or one reason why you are not making money)

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Unlike many of my Ramblings, this post is written in a far more focused manner, giving a clue to the importance I place on this content.

I think, ALL indie authors NEED to read the following, in full.


 

Recently I have seen a large number of indie authors discounting their books, or giving them away freely, offering a plethora of ‘giveaways’, from the humble bookmark to expensive looking jewellery, even a combination of all the above.

Whilst this form of promotion is not unusual by itself, the number of offers has increased to such a degree, that it seems no one is selling a book at full value price.

In fact, a quick scan of the internet shows very few books, (in relative context), for sale above zero, naught, nil, zilch, nothing.

This is excellent if you are a reader. You have the largest and widest choice of reading material ever produced in the history of human life, being offer to you at no cost; even incentivised, bribed, to take up such offers, by the additional giving of gifts.

Life has never been so cosy.

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This recent explosion of free books has been boosted by the hundreds of book promotion sites, offering authors the service of marketing their works to millions of potential readers, for a small fee.

The sales gist of this is, should the author give away books, each person receiving a free book may like it so much, they will buy more of that authors works.

This seems a viable strategy… in principle.

BUT… there is always a but!

This form of book marketing was, for want of a better word, pioneered by Amazon when they were quite a young organisation selling only books.

At that time, the indie authors publishing phenomenon had not established, making it a very different market place; one where the novelty of being offered a free book was the exception not the rule.

Furthermore, add this marketing fee to the cost of production, editing, proofreading, formatting, cover designer, advertising, etc. Now, work out your royalties per-sale, because that is what must pay for your books production costs.

From this simple equation, you will see how many books you must sell to break even.

NOTE: This figure is cost based only. It does not include a budget for your time, your internet bill, your software licence fees, office space offsets (even if ‘the office’ is a table in your lounge) and other associated costs, which as a business person you need to consider. If you do not, whatever monies you think you have made form that book, will be demanded from you by those wonderful, friendly folks at the Inland Revenue.

So…how much do your royalties add up too…oh, nothing… because you gave it all away, with the bookmarks and coasters you paid for to boost your sales.

Not very business minded, are you?

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Let’s fast forward to today.

The indie publishing business is a global industry, with hundreds of thousands of books being self-published each month, in every country and every language on earth.

This is a world where an adage I loth, ‘A victim of our own success’, has the hollow ring of truth.

Because computer technology has allowed the growth of, what was once referred to as ‘desk top publishing’ to grow in such an unprecedented way, the competition in the indie publishing scene is immense.

However,… there is always a however, too!

While the market place for book sales has undergone change akin to continental drift, the methods used by indie authors is still as primitive as the those used in the embryonic days of Amazon’s birth.

You see, Amazon has outgrown the indie author world. It has outgrown many, if not all the established mainstream publishing companies and, by doing so, has irrevocably altered the landscape of publishing in general.

Neither is this giant called Amazon about to offer indie authors a helping hand.

It does not have to and does not want to. Not only has it outgrown the publishers, but it has established itself as the master of sales opportunities. Basically, as an independent writer, if you want to sell a lot of books you must factor Amazon into your marketing mix. What is more, Amazon will need to be your prime ingredient in the clear majority of cases.

Which brings us back to the reader, those illusive, almost mythical creatures who may, one day, if you are extremely lucky, buy one of your books.

BUT… yes another but!

BUT… it is getting less and less likely any reader will put their hand into their pocket and pull out some money, simply to get hold of a copy of your book.

You see, they don’t have too.

There are hundreds and thousands of books available for free. The reader can order any of these, or simply download an eBook version, which they can add to the hundred unread books waiting on their Kindles and E-readers, without ever spending a single penny.

Oh, that fleeting promise of maybe’s, the one the book marketing sites sold you, you know, the one that goes… “if they like your style they will buy the rest of your series/books….”

You didn’t fall for that old spangle, did you? 

Because they will not.

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Please do not dismiss the reader thus. Like all of us, our readers must be canny when it comes to spending, whether buying packet of sausages in a supermarket, or buying a good book to curl up with in front of the fire.

These folks will:

A, wait until another of your series is offered for free.

B, read another free book. (They may enjoy it better than yours.)

C, Both, of the above.

This is a reader’s market. It has got this way because of several factors, but (another but!), it is you, the indie author who has brought this situation upon yourself.

By publishing your book at a ridiculous low price, then lowering that price and eventually giving your book away, you are part of the overall problem affecting many, if not most indie authors.

You are simply adding to the situation you are moaning about. You know the one, about having too many free books on Amazon. That the competition is too great, because the market is flooded with cheap books, 99 cents and below.

This WILL NOT CHANGE until you…yes, YOU do something about it.

Ideally, for me. As of tomorrow morning, there would not be one book, not a single novelette being given away.

Novella’s and the such would be priced at around £2.00/$2.40 for the shortest book and escalating up from there.

Novels would kick in at a minimum of £10.00. Book prices would be back to a decent level, a level not too dissimilar to that before Amazon muscled in.

We all, from time to time, often with good reason, knock the major publishing houses who controlled publishing, much as DeBeers control the diamond market. Yet they ensured authors got a fair return for the time and effort involved in creating a book.

That cannot be said of Amazon, or any book promotion site encouraging free and 99c priced book sales.

I know there is a movement within the indie community, one which is trying to discourage the giving away of books.

I am part of that movement.

I believe, if ALL indie authors removed ALL free books, re-priced their books to reflect true value for authors, we would see a major shift change within the industry almost overnight.

Don’t worry.

People will not stop reading.

They never have and they never will. They shall simply be paying a fair price for the goods they receive.

Authors will start earning a fair return for their creativity, effort and investment. The quality of books will increase.

The world will be full, once again, of wild unicorns running free in green woodlands full of Tinkerbelle fairies… well, I may be pushing it a bit too far now; but the facts are, indie authors will be better served without cheap and free books…. FACT.

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Which brings me to the title of this post, ‘ Bucking the trend’

What give me the right to state such?

Firstly, this is not me simply making a vortex of hot air.

I stand by my convictions. I do not have any FREE books. I shall not be giving any books away. I do not have gifts of incentives. I have no bookmarks or jewellery.

In fact, I am deliberately ‘Bucking the trend‘.

Recently, I have increased the price of all my books, both Paperback and eBook/Kindle formats.

One of which, is an Amazon No.1 bestseller.

The coveted No1 position, is something I doubt would have occurred, if the book was priced undervalue.

You see, perception plays a large part in decision making.

What value you initially consider an item, is easily disputed once furnished with a low price. Hence altering perception.

With that in mind, a low cost, or free book will hold little or no perceived value to the reader.

If the same book is viewed at a higher price, the value is assumed to be greater.

In association, the assumption of quality is also presumed higher or lower in direct proportion the estimated value implicit.

This is my view and the principles I adhere too.

I shall charge a fair price for my books. Not a penny less.

Readers can buy them, or not.

BUT…. (The last one I promise), consider this:

Should I just sell one copy of one of my books this year, I would have made more money than you, giving a thousand copies away.

I’ll leave you to muse over this.

Sleep tight, 

Paul

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It’s been a long walk home.

Many of you will be aware that I am (almost) at the publishing stage for a book I have been working on for a little over three years. The book is titled ‘Life in the Warzone’ it is about the effects that living in an area of conflict has on people, be they combatants or innocent civilians, even children.

During my research and interviews (from Sarajevo, Libya, Iraq, Afghanistan, Palestine, Syria, and the Ukraine) I often come across essays, poems and other forms of accounts which expresses personal trauma.

Here is one such piece I would like to share with you.

This is not my work. I take no credit for these words.

 


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It’s been a long walk home.

(Author unknown)

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It’s been a long walk home, I’m almost there,

I see that flash, I hear that scream,

I’m right back there again,

lost in that same damn firefight,

It’s been forty years,

When will it end?

Every night it’s that same damn firefight,

We lost Sam and Bill,

Tag’em and bag’em,

we were told,

we’d never seen em again.

But every night, it’s their faces that I see,

and I ask myself why wasn’t it me,

my name should be etched in that cold black wall of stone,

It’s been a long walk home,

I’m almost there.

.

But I hear that chopper so near,

Raining tracers down,

Can’t they see us here?

Marine down, corpsman up,

But silence is all I hear.

Why am I the only one left,

Screaming GOD get me outta here?

It’s been forty years,

I still see that day,

We were almost there.

.

The edge of the jungle,

I see that flash, I hear that scream,

Tag’em n bag’em the list goes on,

To many to remember,

It was their last firefight.

I’m the only one left,

Lost and running looking for my way out.

It’s been a long walk home.

.

My family, don’t understand

When I say that this can’t be real

Just let me wake up one time and this not be,

But it’s that same damn firefight every night,

I wake up shaking like a leaf in the wind,

Tell’n my wife that it was just a chill,

Not that rage to kill,

But she sees it in my eyes,

That same damn firefight,

It’s been a long walk home, I’m almost there.

.

I was telling her good-bye,

When she realized I didn’t fear death anymore,

It was my life I was about to take,

She cried out for me to come out of that jungle, out into the daylight,

Think of the kids and what this would do,

She took me by the hand helping me make that first step,

Coming out of that jungle into the daylight,

It’s been a long walk home.

.

Forty years and I’m almost there,

I see that flash, I hear that scream,

but this time it’s a younger brother yelling out,

trying to find his way out into the daylight,

Out of that smoky fog of that same damn firefight,

It’s been forty years for me,

I see that flash, I hear that scream,

It’s their pain that I feel,

Knowing that this damn firefight is not real,

I’m here to help lead my younger brothers out,

Not to walk forty years as I,

Lost in that same damn firefight of PTSD!


If you would like to know more about my forthcoming book ‘Life in the Warzone’ please visit my website and look on the ‘works in progress’ page. http://paulznewpostbox.wix.com/paul-white

Thank you, Paul.